The Real Hammer Extracts

Introducing Hammer Extracts: Elevating the Cannabis-Infused Gummy Experience

The Real Hammer Extracts, the dynamic new cannabis-infused gummy manufacturer based in the beautiful city of Colorado Springs, Colorado. Started in August 2022, and a sister brand to the esteemed PotSmiths, they are proud to share the same commitment to excellence and passion for crafting the finest cannabis products in the industry. At Hammer Extracts, they understand that quality reigns supreme. With every gummy they produce, they strive to set a new gold standard in Colorado for the cannabis-infused edible experience. Their generational family-owned business has deep roots in the industry, allowing us to bring years of expertise and knowledge to every step of the manufacturing process.

Their journey begins with carefully selected, premium cannabis strains sourced from PotSmiths. With an unwavering commitment to sustainable practices, they ensure that their ingredients are of the utmost quality, free from harmful chemicals or additives. This attention to detail translates into an extraordinary gummy that is not only potent but also remarkably delicious. Their commitment to excellence doesn’t stop at unparalleled product quality. Hammer Extracts and PotSmiths are dedicated to fostering a sense of community and trust within the cannabis industry. They understand that education and transparency are vital aspects for building strong relationships with our customers. That’s why they strive to provide comprehensive resources, empowering consumers with the knowledge they need to make informed decisions about cannabis use.

GVC collaborated with Hammer Extracts, a premium cannabis-infused gummy manufacturer based in Colorado Springs, Colorado, to build a strong, high-impact brand identity. With a focus on quality, potency, and precision, our goal was to establish Hammer Extracts as a leader in the cannabis edibles market through strategic branding, compelling design, and innovative marketing.

Photography & Creative Direction

To elevate Hammer Extracts’ visual appeal, we conducted a high-quality product and lifestyle photoshoot, highlighting the vibrant colors, precise dosing, and artisanal craftsmanship of their gummies. The imagery was tailored for web, social media, and promotional campaigns, reinforcing the brand’s premium status.

Packaging Design

To complement the brand’s bold, high-quality reputation, GVC created eye-catching, compliant, and functional packaging that highlights product potency, strain details, and unique gummy formulations. The design emphasizes clarity, shelf appeal, and regulatory compliance, ensuring that Hammer Extracts’ products stand out in dispensaries while maintaining consumer trust.

Custom Illustrations and Merchandise Design

To further distinguish Hammer Extracts in the market, we created custom illustrations that align with the brand’s industrial and high-performance aesthetic. These illustrations were incorporated into branded merchandise, including apparel, stickers, and promotional items, giving customers an engaging way to connect with the brand beyond the product itself.

Consulting and Strategy

GVC provided comprehensive consulting services, ensuring that every aspect of Hammer Extracts’ branding, design, and marketing aligned with their long-term business goals. From packaging compliance to customer engagement strategies, our expertise helped position Hammer Extracts for growth and market success.